Welcome from the 2020-2021 President

ama membership updates

Sunday August 9, 2020

By: Alex Mercer


Hello Richmond marketing community!

Welcome to the start of a new chapter and Board year! I am honored to be your 2020-2021 President. This year’s Board has many familiar faces who have served our marketing community for many years, as well as some new faces that are energized and ready to bring new ideas to the chapter.

As we start this chapter year in the midst of extraordinary circumstances, we are working hard to adapt to ensure we continue to be the vital community for all marketers to learn, connect, serve and grow. Over the past two months, the Board has been meeting and making tough decisions to ensure we keep the safety of our members as our top priority. For August through January, we will continue to host all virtual events, and reassess in January for the reminder of the chapter year.

Our Board’s inspiration & vision this year is to “Be Agile. Be Creative. Be Positive.”  While this is by no means the year we were hoping for, we are committed to bringing top-notch programming and opportunities for our community to network and connect.

I hope to see you soon virtually and again in person very soon!


Alex Mercer
President, AMA Richmond

Alex Mercer works as a Brand Marketing Consultant at Outdoor Living Brands for two of their franchise brands: Archadeck Outdoor Living and Outdoor Lighting Perspectives. She leads brand initiatives & strategy at a national level, as well as consulting and advising franchisees for each brand with their local marketing plans to grow their businesses. Alex is a graduate from the University of Virginia with a B.S. in Commerce from the McIntire School of Commerce. Alex lives in the Museum District with her husband and enjoys running with her puggle, Kona, traveling, going to breweries, cooking and cheering on the Hoos!