AMA Richmond – Robert R. Barber Endowment Fund for Scholarship & Training
Annual Scholarship
Application deadlines for the 2027 Robert R. Barber Scholarship will be announced in the Spring.
General Eligibility Requirements and Scholarship Guidelines
- Applicant must be a full-time, undergraduate student attending a Virginia Community College located in the Greater Richmond region or attending an accredited college/university located in the Greater Richmond region.
- Applicant must be pursuing a Bachelor’s degree in Marketing or a related course of study (i.e. general Business, Communications, Advertising, Public Relations, Market Research, etc.).
- Applicant must be scheduled to graduate no sooner than December of the award year.
- Applicant must be available to interview with the Scholarship Selection Committee during the selection period.
- Proceeds of scholarship will be paid directly to the students’ college or university towards payment of tuition, books, or other school supplies.
- No applicant shall receive the Scholarship Award more than once.
Questions? Contact Director of Collegiate Mitch Dintaman
mdintaman@lamar.com
Congratulations to our 2026 Scholarship Winner!
Robert R. Barber Scholarship Winner
Heather Pham
Virginia Commonwealth University
Marketing Major
About The Robert R. Barber Endowment Fund For Scholarship & Training
In 2001, the Robert R. Barber Endowment Fund for Scholarship and Training was established and named for Bob Barber, CEO and co-owner of Barber Martin Advertising, who was the AMA-Richmond President for 1998-99.
Scholarship Purpose:
- Ensure the bridge between the AMA-Richmond professional chapter and the area collegiate chapters remains strong.
- Support area collegiate chapters, in an effort to help them grow their membership and continue to benefit from involvement in the AMA.
- Make meaningful scholarships to annual competition winners.
- Create a lasting endowment to assure future funding for these programs.
Since 2001, the fund has grown from $17,000 at its creation to just over $100,000 today, thanks to both corporate and individual contributions, as well as contributions of AMA-Richmond chapter funds raised through events.