Learn, connect, serve and grow with AMA Richmond. The 2018 – 2019 AMA Richmond Mentorship Program pairs established marketing experts with future marketing leaders to facilitate the exchange of ideas and knowledge. Please note that in order to maximize program value space is limited.


Become a Mentor

Give back while staying current in the ever-changing world of marketing. The power of a protégé who can provide a different perspective and ask different questions is key. New talent is being added to the industry every day, why not make one of them your protégé?

Mentors must have minimum 5 years of industry experience and must be AMA Richmond members. Mentors do not pay a fee.


Become a Protégé

Learn from someone who’s been there and done that in your field. Partner with a seasoned mentor who can help cultivate your skills one-on-one. Gain real-world experience and understanding of various marketing specializations, career paths, and skills.

Protégés must have minimum 1 year of industry experience.

AMA Richmond Member Fee – $50
Non-Member Fee – $120



Program duration: October 2018 – June 2019

Pairing: There is one protégé to a mentor. Matching is conducted based on goals and interests mentioned in the application submitted.

Kickoff: An event will be held on Friday, October 5th (5:30pm – 7:30pm) during Marketing Week to celebrate mentor and protégé pairing.

Events: AMA Richmond will host a kickoff event during Marketing Week October 1-5, 2018. A graduation event will be held at the end of the program to celebrate the mentor/protégé pairs. In addition, pairs are encouraged to enjoy a variety of AMA Richmond events, including luncheons, Teach Me Hows, Special Interest Groups, Next Hours and more.

Expectations Overview:

  • Mentors and protégés must submit the following items to be considered for participation: Application, Commitment Agreement, and Resume
  • Upon pairing, pairs must sign a meeting agreement. Pairs decide how frequently they want to meet and will hold each other accountable to the agreed upon standard, allowing for maximum flexibility. Pairs are encouraged to meet a minimum of once every two months.
  • AMA Richmond program volunteers will check in throughout the year to provide support and resources.

Application Deadline: Sunday, September 30, 2018

Have questions? We're all ears.

Email Us >