Caitlin McNichol
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Vice President, Membership

Caitlin McNichol

Lamark Media


With over 12 years of experience in marketing and media, Caitlin is a passionate and results-oriented leader who drives marketing strategies that support overall business goals and objectives for her clients. She currently serves as Director of Client Services at Lamark Media.

Prior to joining Lamark in 2023, Caitlin was Vice President of Marketing for Worksite Labs, a high-growth laboratory company where she gained strong experience in visionary team leadership, building impactful B2B and B2C marketing strategies.

Caitlin also spent six years at Dotted Line, a full-service marketing agency, where she led a portfolio of accounts across various industries and prior to that, she worked in television production and digital media at the Discovery Channel.

On the weekends, she loves to hike in the mountains with her husband, Pat and their two dogs Leo and Max.

  • President

    Amanda Creger

    EY

  • President-Elect

    Amy Baril

    Two Tango Collaborative

  • Vice President, Programming

    Amy Morgan

    Two Tango Collaborative

  • Vice President, Sponsorship

    Antonia Hite

    Old Dominion Electric Cooperative (ODEC)

  • Vice President, Communications (Co-chair)

    Sarah Leffler

    Savara Hospitality

  • Vice President, Communications (Co-chair)

    Jason St. Peter

    Think

  • Vice President, Community Outreach

    Michael Foster

    Two Tango Collaborative

  • Director of Diversity, Equity, and Inclusion

    Monarose Ryan

    The Pink Librarian

  • Director, Project Management, Programming

    Talita Schutte

    IMB (International Missions Board)

  • Director of Special Events

    Liza Miller

    Two Tango Collaborative

  • Director, Communications, Social Media

    Caroline Bass

    Plein Air

  • Director, Communications, Email

    Ore Diyaolu

    Swedish Match

  • Director, Membership, Groups

    Todd Wilcox

    Effectv

  • Director, Communications, Content

    Alie McArdle

    Ink & Influence

  • Director, Community Outreach, Collegiate Relations

    Coleen Moore

    Keiter CPAs

  • Director, Membership Engagement

    Rendha Maharosa

    ICF Next

  • Director, Sponsorships

    Jake Crocker

    Reliable Payments

  • Director, Programming, CMO Roundtable

    Patty Sager

    Williams Mullen

  • Director, Programming, Education

    Jason Roop

    Springstory

  • Graphic Designer

    Mary Kyle

    Addison Clark

  • Secretary

    Jason Lee

    Greater Richmond Partnership

  • Treasurer

    Jennifer Murphy

    Hortenstine and McCown