SIG MeetingHealthcare is undergoing an unprecedented amount of change including consumerism, quality payment plans, high deductible health plans, and telehealth, as examples. Marketers in this field must adapt and change to meet the needs of their stakeholders, from patients to B2B. Keeping up with regulations, reducing risk, and understanding customer needs must be balanced with creativity and taking risks. Join the AMA Healthcare Marketing SIG to learn and grow together during this turbulent time.
Hosted by: Tracy Crowley, Product Manager, McKesson Business Analytics
Sponsored by: McKesson Business Analytics
*Zoom login details will be emailed 24 hours before the event.*